01 - Preheat oven to 350°F. Grease and flour a 9x5-inch loaf pan or line it with parchment paper.
02 - In a medium bowl, whisk together flour, cinnamon, nutmeg, cloves, ginger, baking soda, baking powder, and salt.
03 - In a large bowl, whisk pumpkin purée, granulated sugar, brown sugar, eggs, vegetable oil, milk, and vanilla extract until smooth.
04 - Gradually add dry ingredients to wet mixture, stirring gently until just combined; avoid overmixing.
05 - Fold in nuts or chocolate chips if using.
06 - Pour batter into prepared loaf pan and smooth the surface.
07 - Bake for 50 to 60 minutes, or until a toothpick inserted near the center comes out clean or with a few moist crumbs.
08 - Allow loaf to cool in pan for 10 minutes before transferring to a wire rack to cool completely.